White Papers for Auto Dealer Management

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Simulations Keep Employees at the Top of Their Game by Employment Technologies Corporation Simulations have been proven to be efficacious across a myriad of professions and responsibility levels. This type of training and evaluation tool allows individuals to hone their skills; trying and failing in a safe environment without any significant, real-world consequences. It can also provide... Read more ›
Using Email Communication to Engage the Right Audience by Delivra Email is a dynamic marketing tool that, when properly leveraged, can give an organization the ability to deliver highly-customized messages to each of their targeted consumers. This form of electronic communication also grants a firm the ability to monitor how consumers are reacting to the missives... Read more ›
The Dilemma of Lead Management with Reseller Channels: How do you Deal with Dealers? by MarketNet Services , LLC Lead management for a firm that generates and dispenses leads to reseller channels is a complicated process prone to misunderstandings and misconceptions. Since most reseller channels, such as dealers, do not answer to the lead generation company, it is difficult to get them to treat the leads they... Read more ›
The Halo Effect: Balancing Authenticity and Reputation in Corporate Social Responsibility by DeSantis Breindel What is the appropriate approach to communicating a company's commitment to corporate social responsibility (CSR), including philanthropy and employee volunteer efforts? This whitepaper examines four principles for strengthening your CSR communications and properly aligning philanthropic and volunteer... Read more ›

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